Start-up tries tapping market of uninsured dental patients

SAN FRANCISCO, June 4: While many healthcare startups are hoping the new healthcare law going into effect next year will help drive more business their way, dental network Brighter believes being left out of the law will help it more. Dental services for adults are not part of the Affordable Care Act, which Brighter founder and chief executive Jake Winebaum believes could encourage more businesses to drop their existing dental-care coverage. That could help Brighter win customers, he says. (AGENCIES)