Excelsior Correspondent
NEW DELHI, Sept 29: On the World Heart Day today, premier wellness brand VLCC has launched a unique nationwide `80-90′ campaign to sensitize people about the need for healthy lifestyle and active living to prevent heart disease.
According to a release, the `80-90′ initiative aims at making people aware that 80/80 is the ideal diastolic blood pressure and 80-90 mg per 100 ml is the ideal blood sugar level. The VLCC campaign will also highlight that 80-90 mg per dl is the ideal LDL and 80/90 cm is the ideal abdominal circumference for women and men respectively. The VLCC awareness mission, moreover, will stress on the fact that 80 per minute is the optimum heart rate.
As part of the campaign, VLCC is organizing medical and health awareness camps on obesity and its impact on the heart across its nationwide chain of Slimming, Beauty and Fitness Centers and also at different joggers park and apartment complexes in various parts of the country.
VLCC has tied up with leading doctors for the initiative in order to provide expert advice on nutrition and counseling support for physical activity through the camps.
Follow our WhatsApp channel