NEW DELHI: Consumer electronic major Samsung Tuesday launched television sets priced between Rs 10.99 lakh and Rs 59.99 lakh in India with latest 8k technology, targeting premium segment of customers.
Samsung India has introduced four models of ultra-premium QLED 8K TV with 33 million pixels, and is four times the resolution of 4K UHD TVs and 16 times of a full HD TV.
Besides, QLED 8K TV brings 8K AI (Artificial Intelligence) upscaling, quantum processor 8K and quantum HDR to provide a true-to-life picture quality, a statement said.
The company has priced Rs 10.99 lakh for 75 inch screen size and Rs 16.99 lakh for 82 inch. However, price of 65-inch, available from July, will be announced shortly.
While 98-inch screen size QLED 8K TV, priced at Rs 59.99 lakh, will be made only on prior orders, the company said.
According to Samsung India Senior Vice President, Consumer Electronics Online Business Raju Pullan, QLED 8K TV is a style statement and most expensive premium TV in India right now.
“We are thrilled to introduce new QLED 8K TVs that will change the dynamics of ultra-premium televisions and are confident that our consumers will experience nothing short of brilliance in colour, clarity and sound,” Pullan said. (AGENCIES)
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