Chennai, Aug : Apparel Manufacturers of India (AMI), one of
India’s prominent and renowned apparel group of manufacturers and
traders, will host its Mega South Conclave, ADVAIT 2.0 in the city
from August 16 to 19.
The event will be held at the sprawling Chennai Trade Centre here.
The trade fair will see participation from more than 250 brands.
Some key brands which would be participating are Reliance Retail
Fashion Brands, Red & White, 90 ML, R-wings, Tiny Baby, Betty,
Pretty Women, Femi Design, Era- the in-thing, Final Choice, PARI/
PARITA, Myra, N-Tique, and Vimal Fashion.
The brands will showcase their latest festive collections to the retailers
and MBO’s present.
AMI aims to bridge the gap between manufacturers, retailers, agents
and suppliers to build a robust community for evolution and growth
opportunities. They work in sync to add meaning to the entire value
chain of the readymade apparel market across India, a release from
AMI said on Saturday.
Speaking on ADVAIT 2.0, AMI founder Dharmesh Nandu said “We at
AMI are very excited as we prepare to bring forward a platform for the
entire community to grow and build valuable connections. Market
sentiments and customer preferences have shifted dramatically in the
last 2-3 years, particularly following Covid, and this is an important phase
for the apparel industry to come together once again and allow business
to demonstrate their resilience and innovations.”
Spread over one lakh sqft, each participating brand will be provided
generous space to present their collections.
Till date, AMI has conducted 39 successful fairs across Southern India
and has today become a dominantly renowned trade fair in South India
where more than 1,200 industry individuals will attend the event.
The first zonal fair took place in 2018 and saw more than 3,500 visitors,
generating business of more than Rs 100 crores, it said.
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