Oppo launches Selfie Expert ‘F3’ for mid-range market

MUMBAI: The camera phone brand Oppo strengthened the ‘Group Selfie’ trend today by launching another Selfie Expert F3, priced at Rs 19,990 for the mid-range market.

On this occasion, Oppo also revealed the Team India jersey in the presence of Oppo India president and BCCI chief executive officer. The F3 is the second in line dual front camera Selfie Expert, targeted towards the Group Selfie generation after the recently launched F3 Plus.

The F3 features a dual front camera — a 16-megapixel Selfie camera for individual selfies and a wide-angle lens for group selfie. The F3 will be available in the market from May 13 in 25 cities across India, while the pre-order starts from today till May 12.

It will be available online on Flipkart exclusively. Consumers can also pre-order offline through Oppo stores. The brand has always focused on cricket as a platform in its endeavour to connect with the consumers especially the youth. While it is the official partner of ICC starting 2016, it has strengthened the relationship further with the sport by associating with BCCI and becoming the official sponsor of Team India.

“Cricket is a sport full of vigour and passion enjoyed by the youth of India. We believe that we share the same passion and spirit of pursuit of perfection as cricket that makes this association a perfect fit,”said Sky Li, Oppo’s Global vice president and president of Oppo India.

“By partnering with the team, Oppo will not only further enhance its connection with the young consumers, but also engage with the country’s youth in its endeavour of providing them with the outstanding selfie-led photography experience,” he added. (AGENCIES)