Excelsior Correspondent
JAMMU, Jan 30: Indian Institute of Management (IIM) Jammu launched its first-ever Management Conclave – “Nakshatra” that hosted corporate trailblazers across different management domains.
The event kick started with an inauguration ceremony where Prof B S Sahay, Director, IIM Jammu, while presenting welcome address, talked about the opening of IIM Jammu Off-Campus and the launch of a new academic program- IPM whereas Prof Jabir Ali (Chairperson, Placements, IIM Jammu) gave a brief introduction of the Institute.
The conclave comprised of two panel discussions where the first panel consisted of marketing veterans from various reputed organizations. The theme for marketing panel discussion was, “Change in consumer preferences and evolving business model in post COVID world”.
The session was moderated by Rajib Choudhury, General Manager, Emami Limited, who started the discussion by talking about how people’s spending has gone down, which is why brand purpose and a product that offers good value has become more crucial than ever. Shardul Bist (CMO, Modi Naturals), Amit Sethiya (Head of Marketing, Syska Group), Abhishek Shetty (CMO & Head – Ecommerce & Omni-channel Sales, Celio India) and Rajesh Sharma (Territory Manager, BPCL), Riddhi Adlakha (Head of Digital Marketing, TCS), Jatin Malhotra (Program Lead, Jio Developers) and Sudhir P (Senior Manager- Global Capability Center, AbInBev) participated in the discussion.
In the second panel, which comprised leaders from HR domain the discussion revolved around the topic, “HR analytics: changing dynamic of classic HR Management”. The session was moderated by Shailesh Goyal, VP – HR, Everest Group. Ritesh Joshi (Labour Relation Director – Human Resources, Cummins India), Satish Rajarathnam (SVP HR, Mphasis), Nitin Kumar (Business partner HR, CSG), Yash Pal Singh (HR Head, Ebro India Private Limited) and Kunjvihari Jandhyala, Head- Special Projects (Office of MD) and Head-Talent Management, Tata Power, spoke during the session.
Both the panel discussions were followed by interactive Question & Answer sessions where students raised questions before the panel.
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