Excelsior Correspondent
JAMMU, Sept 20: In another first, founding Chairperson of FICCI FLO Jammu Kashmir & Ladakh (JKL) Ritu Singh signed a vital memorandum of understanding (MoU) with Raja Rani Travels Private Limited (RRTPL), a company based in Mumbai pioneering in tourism in India especially in Jammu & Kashmir.
FICCI FLO Jammu Kashmir and Ladakh will act as the “Principle Strategic Partners” for synergy projects by RRTPL and its sister concern M/s Globe Hoppers. They specialize in niche verticals of films, weddings, wellness and cruise tourism.
Ritu Singh while speaking to Abhijeet Patil (from RRTPL) said there was so much potential in promoting the untapped beautiful locations around Jammu and Ladakh. She also mentioned that this tie up would create job opportunities which come with film making and further help in skill development.
She said that she would like a holistic approach in promotion of the wellness programs annually in all three regions. She highlighted that by means of this collaboration, it would enable FICCI FLO to leverage the best from the company that has always supported the region over the years.
Ritu Singh and Abhijeet Patil signed the MoU over a zoom meet. The event was witnessed online by Vishwajeet Patil and the core team of FICCI FLO JKL namely Varuna Anand (senior vice chairperson), Esther William (vice chairperson), Ritika Trehan (executive secretary) and Ruchika Gupta (treasurer).
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