Excelsior Correspondent
Divya Gandotra hailing from Jammu is successfully making her career as an entrepreneur at national level.
Born in 2002, Divya Gandotra had her education from Kendriya Vidyala No 1 Gandhi Nagar Jammu, and after that did B.Tech (CSE) from Lloyd Institute of Engineering and Technology.
In the following columns we produce a first person account of this budding entrepreneur’s career graph.
Career Start
At the age of 13 (2015) I started doing Freelance Content Writing, I used the internet and facebook in order to get clients as brands. One of my works was published on the About us page: https: //smartlinks.ca/about/. Apart from that I was keen about exploring my writing skills so I did freelancing for individuals as well, which were used in personal branding and press releases. In the initial days I was getting 0.20ppw (paisa per word) at my work. I was in class 8th or 9th at that time and I used to do this part time work after school and studies. I was earning pretty well at the age of 13.
At the age of 14 (2016) I decided to create a YouTube channel as I had a crush on New Tech gadgets but as my family was not financially strong so I couldn’t buy those costly Tech gadgets. But then I realized that there are many people who are unaware of the basics of how to use gadgets and Hidden Tips and Tricks of Applications. So I started making videos on the same. Consistency and hard work helped me to get viewership and subscribers.
At the age of 15 (2017) due to my 10th CBSE Board Exams, I had to take a break from my work but in 2017, brands like asus, lenovo, infinix, datawind and many more started pitching me for brand promotion and collaboration and after my exams I was Invited in YouTube FanFest as well. I started receiving sponsorship from brands and sample review units. I also got an opportunity to be a host of an online Quiz show of an App Brand SnapTube, which was a third party video downloading app.
At the age of 16 (2018) I went to Noida as I wanted to pursue a Diploma in Computer Science. During my course, I got to know about Entrepreneurship and then I came up with an idea of creating a platform for Youth as I believe Millennials are less attracted towards current affairs news. So on that note I created a Facebook page with the name Scoop Beats in which I started sharing news in Memes format which was easy to understand and more attractive. Initially with consistency I started gaining an audience and Brands also started approaching me for promotional activity. This helped me in generating revenue but as I was also pursuing my diploma, I had less time for work so I started hiring Young Minds, and they helped me as a Team. Apart from that I also started working with influencers as a freelance Marketing Strategist of Brands.
At the age of 17 (2019) I started a website with domain name thescoopbeats.com. On this website I was sharing the Current Affairs news and Viral stories. My Facebook Audience started reading my articles and this helped me in getting Media invites to Launch events of Brands. At the age of 17, I had a Team of 12 Young Minds, few for content writing, few for content strategies, few for content creation. Till 2019 I had worked with more than 500 Influencers, Brands and Publications. Because of my marketing skills, I got an opportunity to join ASTNT Technologies Private Limited as Chief Operating Officer (COO).
At the age of 18 (2020) when the Coronavirus hit India, I decided to help my fellow college students pay their college fees because many individuals lost their employment as a result of the virus. And I figured I could assist them in generating work from home opportunities. I started gaining the audience and sponsorships from brands. So started giving employment to many individuals. In November 2020, I started working on incorporation of Brand so that I could list my startup in the StartupIndia scheme. During lockdown I started working on enhancing my skills in Branding and Influencer management. Apart from that I started my Music Label Soulbeats Studio LLP with my old Facebook friend. We released a few music videos in contract with influencers and brands. Meanwhile I was awarded under Young Indian Achievers.
At the age of 19 (2021) My two brands got Incorporated with the Ministry of Corporate affairs, Scoop Beats Private Limited and Soulbeats Studio LLP. During that time we opened our physical office and started doing video production as well. We hired more than 35 Individuals during Lockdown and Meanwhile we produced another music video in Dubai and it got released on Zee Music. I was into marketing and started working on the strategies of Facebook and Twitter Handle Building. Meanwhile I got featured on numerous News Publications and I was invited to a News Channel as a Panelist. Publication Money Control.com featured me on Children’s day under Top Young Indian CEOs. Apart from that I was appointed as Member of Media Advisory Board at Krypto (Inventphile Ventures Pvt Ltd) with holder of a equity share.
As of now I am currently working on 12 Startup projects which includes an EDTech Startup and Few Plugin Tools.
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