Excelsior Correspondent
RAJOURI, July 17: AM Hyundai Jammu, the largest signature club dealership in Jammu, unveiled its latest offering, the sporty entry SUV-Hyundai Exter, at their Rajouri Branch Dealership.
This new model aims to set new benchmarks in its segment, offering unique exteriors, spacious interiors, advanced safety and technology, and exceptional performance. Hyundai Exter is designed to resonate with India’s Gen MZ customers, who are driven by a sense of wanderlust and exploration.
The unveiling ceremony was graced by the presence of Assistant Commissioner Revenue, Imran Rashid Kataria (ACR), along with the Chairman of AM Group, Jatinder Gupta, Managing Director Sanjay Mahajan, and Directors Ankur Mahajan and Akshay Mahajan. Imran Rashid congratulated AM Hyundai on the launch of their new car and urged people to prioritize safety while driving and purchasing a car.
Highlighting Hyundai’s commitment to innovative design, intelligent technology, and exceptional performance, Imran Rashid stated, “Hyundai Motor India has always set new benchmarks in the industry with its revolutionary products and technologies. With Exter, we are proud to introduce an SUV that embodies Hyundai’s commitment to innovative design, intelligent technology, and exceptional performance.”
“With its modern and confident exterior, cutting-edge technology, and unparalleled safety features, Hyundai Exter is set to redefine the fast-growing segment,” he said.
The key communication strategy for Hyundai Exter is “Think outside. Think Exter,” which symbolizes the unique connection to the outdoors and travel.
Drawing inspiration from the natural world, Hyundai Exter represents the identity of an explorer who is focused on the outside world. To promote this vision, the renowned cricketer and youth icon, Hardik Pandya, has been appointed as the exclusive brand ambassador for Hyundai Exter.
With the launch of Hyundai Exter, AM Hyundai Jammu aims to provide customers with a dynamic and versatile SUV that caters to their adventurous spirit and delivers an exceptional driving experience.
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