LONDON, Dec 24: British confectionery giant Cadbury has lost its status as supplier to the British Royal Family after 170 years and six monarchs, the Daily Mail reported.
Cadbury is among 100 companies that lost official support from the Royal Family, not having their Royal Warrant prolonged by King Charles III. The Royal Warrant marks brands regularly supplying the Royal Household for at least five years, the publication said.
The company’s loss of supplier status occurred after its takeover by US competitor Mondelez and subsequent claims that Cadbury “betrayed its heritage” by introducing new strange recipes while simultaneously transferring chocolate production abroad.
According to the publication, Queen Victoria first granted Cadbury the Royal Warrant in 1854, and the late Queen Elizabeth II was a “big fan” of the brand, loving the chocolate so much that she received boxes of it every Christmas. However, in recent years, Cadbury’s supply of products to the Royal Household sharply decreased.
In addition, according to the publication, international manufacturer of consumer goods and food products Unilever was also deprived of its Royal Warrant.
(UNI)
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