Excelsior Correspondent
![Star cast of music video of Punjabi song “Tu Aaja Soniya” along with other personalities at the launching ceremony of the video at Jammu.](http://www.dailyexcelsior.com/wp-content/uploads/2014/06/page7-22.jpg)
JAMMU, June 8: Jammu’s rising star Miss Arti starrer, the music video of Punjabi song “Tu Aaja Soniya” was launched in an impressive ceremony held here this evening at K L Saigal Hall in Abhinav Theatre Complex.
The music video was presented by Jai Maa Films, Noida with its Branch Office, opposite BSF Camp Paloura, Jammu.
The video was formally launched by former Mayor and general secretary, State Unit of Bharatiya Janata Party, Kavinder Gupta, who was the chief guest. SP Railway, Shiv Kumar Sharma, also graced the occasion as the guest of honour.
The song was lent voice by Miss Arti, who is also the star cast along with Tarun Sharma, noted actor and model of J&K. The lyrics of the song were written by Ashu Kumar who also directed the music of the video.
The music video was directed by Kala Udhampuri and edited by Kashmir Thakur while it was produced by Neelam Sharma. Mr Pinku was the director of Photography.
Miss Arti had started her carrier at the young age of 12 years from a competition organized by Punjab Kesari “Ek Se Badkar Ek Part-II” in which she was awarded with first prize in Dogri Song “Nikkedey Phangadu Uchhi Udaan”.
Miss Arti has a number of music videos in her credit. Her first Punjabi Music Video “Rakkhri Ve Veera” was released on PTC Punjabi, PTC Chak De Channel. Subsequent to this a devotional Album “Sheron Wali Maa Deve Lorian” was also released by Jai Maa Films. Recently, a Punjabi song “Sajna Main Vari Jaan” was released on PTC Punjabi, PTC Chak De Channel and was a hit among the viewers.
This song will be soon telecast on PTC Punjabi and PTC Chakde besides local channels of J&K.
The ceremony concluded with vote of thanks from Naresh Bhau, Director of Jai Maa Films, Branch Office (Jammu).
Earlier, all the personalities who gave their contribution to this music video were honoured by presenting trophies.