Excelsior Correspondent
JAMMU, Mar 20: Bharti Airtel rebooted its ‘My Airtel’ mobile application.
The application has been redesigned on android to follow an intuitive and easy to use interface which allows customers to conveniently discover, access and self-manage Airtel services across mobile, fixed line and DTH platforms. The new version of the ‘My Airtel’ application also comes loaded with a wide range of fresh features and capabilities, and fits within the company’s wider agenda of driving an enhanced digital experience for customers. The new ‘My Airtel’ application is now available for select users, and will be rolled out for all customers over the next few days.
“With design simplicity, intuitive commerce flows and high performance as our priorities, we at Airtel have been working towards re-energizing the experience our customers enjoy while interacting with us through our online properties. A first step in this very direction is the all new ‘My Airtel’ app. I would like to encourage all our customers to experience the bigger and better version of ‘My Airtel’ and enjoy the ‘Airtel Surprises’ that come along with recharges”, said Srini Gopalan, Director, Consumer Business, Bharti Airtel (India).
Customers can now use ‘My Airtel’ app to recharge any mobile number, and receive ‘Airtel Surprises’ coupons with exciting offers like coupons worth value of first, birthday week and many more in weeks to come.
In partnership with mydala, India’s largest coupon and discount marketing platform, present in 200 cities in India, ‘Airtel Surprises’ will leverage a series of exclusive tie-ups with merchants across categories like shopping, food, wellness, entertainment and offer coupons for popular brands like PVR Cinemas, Café Coffee Day, Flipkart.com, amazon.in, Ebay.in, Myntra.com, Archies, VLCC, among others.
The newly added ‘I Want To’ feature will allow customers to make their frequent tasks (e.g. recharge of a specific prepaid mobile number) a quick action on their application’s home screen thus helping them replicate the action in no time.
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