Excelsior Correspondent
Srinagar, Dec 31: Continuing its focus on customers’ convenience, J&K Bank today achieved a target of 1000 Automated Teller Machines (ATMs) installed across the country. Over 900 ATMs are installed in the J&K State alone.
The bank is pioneer in bringing the first ATM in the State which was installed at the Residency Road, Srinagar, Business unit (branch) of the bank in December 1996.
The ATM network of the bank is mainly spread in the state with Jammu having 327, Kashmir 568 and Ladakh 23 ATMs. This includes ATM location at Drass, which is the second coldest place in the world.
In the last five years (2011 to 2015), the bank strengthened the ATM network by installing 676 ATMs across the state. In the year 2015, the bank alone dedicated 130 such machines for public use at different locations in the State.
“We are committed to provide world class technology driven services to the customers at their doorsteps. Even as we are commercial in nature, we lay more emphasis on the convenience of the customers rather than making hefty profits,” said Mushtaq Ahmad, Chairman and Chief Executive Officer of the bank.
“Our ATM network is robust and we are penetrating further deep into remote locations to extend the benefit of this machine to the people living in these areas,” he added. It’s not matter of installing an ATM at a place, what we focus is to establish more and more ATM hubs at the locations where footfall is huge, he said.
Notably, the bank has currently over 23 lakh debit card holders. The bank has asked all its old J&K Bank Global Access debit cardholders to get their cards exchanged with new EMV debit card. The J&K Bank EMV Debit card has international acceptance and is loaded with more safety features. The card also enables the cardholder to make online shopping. Besides, certain waiver in charges has been announced for the cardholder exchanging his old debit card with the new EMV debit card for a certain period.
Meanwhile, the bank has a strong network of 831 business units (branches) which includes hundreds of branches in far flung areas.
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