AIR to launch website, mobile app for Baluchi audience

AIR to launch website, mobile app for Baluchi audience
AIR to launch website, mobile app for Baluchi audience

NEW DELHI: Public Sector Broadcaster All India Radio (AIR) is planning to launch a website and mobile app for its Baluchi service to reach people who speak this language across the globe.

The Baluchi website and mobile app is likely to be launched later this week, sources said.

“The All India Radio has been airing hour-long Baluchi programme everyday, which also includes news as well. This service was started in 1974 and reaches those who speak the language in Pakistan as well.

“However it is felt that with a website and mobile app, these programmes will gain a global audience especially among Baluchi speaking diaspora,” a source said.

The move to start an AIR web service comes in the backdrop of Prime Minister Narendra Modi’s Independence Day speech in which he had brought up the issue of Pakistani atrocities on people of Baluchistan and PoK. (AGENCIES)