MUMBAI: To bridge a wide gap in its portfolio in the mid-segment, Tata Motors’ British luxury marquee JLR today launched the fifth generation Land Rover Discovery in a seven-seater format at a price point ranging from Rs 71.38 lakh to Rs 82 lakh.
The full size seven-seater premium SUV comes with both a 3-litre petrol and diesel powertrain options and offers a host of features such as full-sized spare wheel with an automatic tyre lifting option and intelligent seat fold functionality – both industry firsts. The new model comes in six variants.
It also boasts of the highest wading depth of 900 mm, (Merc’s GLS has only 600 mm while Q7 of Audi offers only 500 mm) which will help the vehicle wade through flooded streets, the company said.
Rohit Suri, president and managing director, Jaguar Land Rover India, said the Land Rover portfolio had a yawning gap in the mid-segment from a pricing angel.
“Our Land Rover models range from the Rs 42-lakh Discovery Sport and the Rs 1.66-crore priced Range Rover leaving a yawning gap in the middle. The new Discovery fills that gap, which should help further build onto our already high growth we have had so far this year,” Suri said.
He parried a direct answer about sales expectations from the new Discovery by said the initial response has been very good having already received over 800 ‘interests’ in the car. But he refused to quantify the pre-launch bookings for the new SUV which will be imported from its British plant.
“We are already booked for the first two months,” was all he would proffer when asked about pre-bookings. (AGENCIES)
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