Excelsior Correspondent
SRINAGAR, Mar 31: Ladakh bagged “Best Adventure Tourism Destination” award at the Outlook Traveller Awards 2018 (OLT Awards) function held in New Delhi.
Director Tourism Kashmir Mahmood A Shah said the trekking activities like Chadar trek on the frozen Zanskar River, hiking to Stok Kangri (6121 m) and Nun and Kun Peaks (7135 m), besides biking to Pangong Lake are popular activities attracting a large number of travellers.
The Director said camping, double hump camel rides and traditional sports of horse polo and archery also attract adventure enthusiast from across the world.
The department organized Kargil road show twice last year to highlight the potential of the region among adventure travellers.
The Director said owing to department’s vigorous promotional campaign, Ladakh received record number of over 2.77 lakh tourists last year.
“We have been organising festivals and adventure sports activities both in Kargil and Leh to make the destination popular among the visitors especially adventure travel enthusiasts. Many travellers visit the places in Ladakh on motorbikes and on MTBs,” he said.
“We are hopeful to witness increased footfall this year and surpass last year’s record arrivals.”
To expand the scope of adventure tourism in Ladakh, the department has opened new areas and routes like Agham Shyok Road to reach Pangong Lake from Nubra without having to return to Leh.
The new road reduces journey between two places considerably and encourages the travellers to visit Pangong Lake through Shayok River,” said Director Tourism.
To give better experience of the Leh market to the visitors, the department also developed and pedestrianized the market beautifully.
Trending Now
E-Paper
Follow our WhatsApp channel