Excelsior Correspondent
SRINAGAR, May 4: J&K Bank under an agreement with Bajaj Allianz Insurance Company Limited (BAICL), launched the “Sale of Insurance Products” through its Khidmat centers, being established under the national e-governance programme of GoI.
The service was launched by Ghulam Qadir Shah, Zonal Head, North Kashmir, J&K Bank in presence of project incharge CSC project Khursheed A Pandit and State head BAICL, Aijaz Khan. Business correspondents from Baramulla and Kupwara districts were also present on the occasion.
Speaking on the occasion, Ghulam Qadir Shah, said that through the Khidmat centers, the bank aims to take not only B2B and G2C services, but also other banking and non-banking services to un-banked and under banked areas thereby building further upon its financial inclusion programme.
“It is in this context that bank has appointed most of the VLEs running Khidmat centers as insurance products shall also be made available through these centers”, he added.
CSC project incharge spoke about the role out of insurance services through Khidmat centers saying, “the service will be initially available to the customer through the VLEs, at 440 Khidmat centers, who have been appointed as business correspondents by the bank under its financial inclusion programme.
“We are also looking into making these services available through all the 700 Khidmat Centers established till date”, he added.
Calling it as a value addition to already available bouquet of B2B services available, he announced that the Bank would soon make available the services of MetLife through Khidmat centers.
BAICL State head also expressed satisfaction over the launch saying, “I hope that through this understanding we would be able to extend our reach to hinterlands as the Bank has established Khidmat centres in the far off corners of the state”.
The launch of the service was followed by a training session for Business Correspondents about the BAICL products and services.
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