NEW DELHI, Feb 3: Wood Barn, a pioneer company in the fabrication of wooden houses in the country, plans to expand its footprints with a target of delivering more than 200 world class projects to the Indian market in the near future.
The company till now has delivered 100 such projects since it cut teeth almost seven years ago.
Says Wood Barn Chief Executive Officer Anurag Khandelwal, “Having initiated the company’s operations in the year 2006, we have been able to have a major breakthrough in the wooden homes segment and eco-friendly wooden structures at various tourist resort and travel destinations. Having tried and tested in the Indian context and having contributed significantly to spread wood culture in India we are ready to penetrate the ready market.”
On the future plans, Mr Khandelwal says the company intends to remain the impeccable leader in this segment. “We want to explore and develop new markets of kiosks and temporary commercial wooden structures with our endeavour to spread the eco-friendly wood culture in India,” he said.
He says Wood Barn will also explore the opportunity of starting a manufacturing base for pre-fabricated wooden structures and houses in India.
Mr Khandelwal, an architect having a vast experience of 18 years, says,”The company wants to focus on consistent research and architectural innovation to make our designs and fabrication techniques world class and to impart best houses to our customers This industry as a whole has a potential to grow over Rs 800-1000 crore. And we expect at least 50 new players entering this market by the year 2015.”
He, however, oozes confidence that Wood Barn India will maintain its market share by being a leader and pioneer in this industry.
He says wooden houses and resorts will be one of the biggest things in the next decade and the only obstacle they are facing is the mindset of the people vis-à-vis these structures.
He informs that Wood Barn India has already delivered more than 100 projects so far.
“We are working on many projects starting from up North to down South and from far east to west of the country. Also we are doing a few projects for the Uttarakhand, Jammu and Kashmir and Maharashtra governments,” he says.
Regarding the strategy for growth, Mr Khandelwal says the company will focus on the present market and will develop new segments and market like kiosks,farmhouses and others.
He says the company will also lay emphasis on strengthening customer relationship with existing clients besides associating with leading architects and builders.
He says the company is in talks with leading banks for financing houses it builds and having dedicated tie-ups with insurance agencies.
Wood Barn is exploring the possibility of starting manufacturing kits in India using best technologies and joining hands with leading wood manufacturers to initiate a warehousing facility in India, he signs off. (UNI)
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