Excelsior Correspondent
BENGALURU, Feb 12: The Silicon Valley of India Bengaluru is all set to host the 14th Global Communication Conclave organized by communicators premier body Public Relations Council of India (PRCI) under the aegis of World Communicators’ Council (WCC) on March 6 & 7 with theme being PR Beyond 2020.
Being held in association with Bangalore University, the Conclave venue is Jnana Jyothi Auditorium, 11, Palace Rd, Ambedkar Veedhi, Gandhi Nagar, Bengaluru. PRCI Kerala chapter was to host the event which is now shifted to Bengaluru in view of the coronavirus scare. The Kerala Government has declared it a State disaster.
PRCI – is the pan-India platform of communication, PR, media, advertising, HR, marketing communication professionals, mass communication teachers and students.
“As we all are aware, 20:20 represents perfect vision. We at PRCI strongly feel that it is time to look beyond perfection since there is always room for improvement. It is not a mere coincidence that the theme will be discussed in the year 2020,” said M B Jayaram, Chief Mentor and Chairman Emeritus of PRCI.
A notable aspect of the conclave is that it is being held in association with the just launched of World Communicators’ Council (WCC). Promoted by PRCI, WCC aims to be a one-stop Global Knowledge Powerhouse in Mass Communication.
B N Kumar, Chairman of PRCI Governing Council said, “The two-day global event will be packed with knowledge sessions with ample opportunities for networking for the delegates. As in the previous 13 Global conclaves, PRCI will have top notch professionals from corporates, communication, media, advertising, HR, marketing and mass communication academicians at the 14th conclave.
Explaining the theme, S Narendra, president – National executive of PRCI said, “PR has come a long way, from being courier boys, travel assistants or glorified protocol managers.
Now, we strongly feel that it’s time to look beyond all these and see where we fit in and command value that we PR or communication professionals deserve,” said Narendra, ex-advisor to many PMs and former Government of India spokesperson.
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