Excelsior Correspondent
JAMMU, Feb 20: Fenesta-India’s largest Windows and Doors Brand which is also the market leader in its segment reinforced its retail expansion with the opening of another new showroom.
The exclusive showroom Ridhi Sidhi Fabrication is located at Kamdehenu Homz, Akhnoor Road, Jammu and brings the best in class uPVC Windows & Doors.
The showroom was inaugurated by the Mayor, Jammu Municipal Corporation, Chander Mohan Gupta and Member Legislative Assembly, West Halqa Jalandhar, Punjab, Sushil Kumar Rinku in the presence of other prominent citizens of Jammu city.
On the launch of the new showroom, Saket Jain, Business Head, Fenesta said, “As a customer oriented brand, Fenesta aims to get closer to customers. We do this consciously though incessant product expansion and by adding more showrooms to our network. Our comprehensive range of more than 700 product designs offer an extensive variety of environment friendly, customized solutions to customers apt for their needs that protect the living spaces from rain, dust, noise and pollution,”.
“With this launch, Fenesta marked another milestone to ensure an interactive and informative buying experience for our existing and potential customers, he said adding that Fenesta Showrooms have been successfully contributing to a significant customer reach and positioning as a market leader.
“With the rapid growth in uPVC Windows &Doors industry in India, the brand endeavours to further increase its market share and maintain its leadership position in future,” he added.
He further said, “It has been a great journey so far & we are ready for an accelerated growth in the coming years. The combination of an aggressive marketing strategy, variety of products and rapid retail expansion, including Tier 2 and Tier 3 markets, will help us reach our goal. The Marketing strategy is fashioned such that it creates engagement, education and an experiential purchase for the customer. On this note, we would like to thank all our partners and our customers for their support and contribution to our successful business.”
The Fenesta showroom at Jammu showcases a range of products from windows, doors and various design and color possibilities. With this launch, Fenesta now has presence in more than 230 locations.
“Fenesta is the only company in India to control the entire supply chain starting from the making of uPVC that goes into making the profile, to installation of end product, as well as after sales service, he said adding that the range of products is specially designed in UK and Austria to give consumers a well engineered but contemporary style,” Jain claimed.
Fenesta products are immensely popular amongst leading builders, architects and interior designers across the country.
Mayor JMC and MLA appreciated the owner of the showroom, Madan Lal besides Ashwani, Ravi, Rakesh and Raman for their endeavour.