Excelsior Correspondent
JAMMU, Jan 22: AM Hyundai, NH1 Byes Pass Road Jammu today launched the most anticipated product of 2020, The All New Aura.
Hyundai AURA, targeted at young inspirational customers, will redefine the sedan segment with best-in-class features, powertrain options and premium cabin design.
Speaking at the launch of All New Hyundai Aura, Jatinder Gupta Chairman AM Group said, “The All New AURA marks industry’s first and the most significant launch of the Deacde-2020. The All New AURA conveys a Modern & Stunning Design, offering versatile characteristics exhibiting elegant styling and bold character form to deliver a fresh interpretation of Hyundai’s signature design language of ‘Sensuous Sportiness’ specifically crafted for progressive Urban and Millennial customers.”
The new Aura was unveiled by DGM SBI Jammu Ajit Parashar in presence of AGM SS Bali, Chief Manager Anil Kumar and Rahul Kapoor. Present on the occasion were Managing Director Sanjay Mahajan, Directors, Ankur Mahajan, Akshay Mahajan and Sudershan Mahajan and Secretary Chamber of Commerce Gaurav Gupta.
“The All New Aura will be India’s only Sedan equipped BS 6 Diesel 1.2Litre ECOTORQ Engine, offering Superior Power, Superior Performance and Fuel Efficiency. With class-leading features and superior performance, The All New AURA will be a game changer product creating a new excitement and establish new benchmarks in the automobile industry”, Jatinder Gupta he added.
“The development direction of The All New Aura is defined by ‘Vibrance of Positivity’ and ‘Spirit to go the distance’ of Indian Millennials. Defined by the harmony between the four fundamental elements of proportion, architecture, styling and technology, the design aim of The All New AURA is to bring instinctive beauty, create emotional value and desirability, resulting in a shimmering sculpture of ‘Sensuous Sportiness’. Hyundai AURA is defined by 5 key pillars including stunning and modern design, premium and spacious interiors, class leading convenience and technology, advanced and enthusiastic powertrain options and complete peace of mind”, Gupta maintained.