Excelsior Correspondent
JAMMU, Sept 27: American Oncology Institute (AOI), one of the largest chain of cancer specialty hospitals organised the formation of largest human chain to spread awareness about prostate cancer – the need for testing and early detection. The campaign is an extension and aligns this initiative with AOI’s main campaign ‘Prostate Shy’.
The campaign was kicked off today with the formation of a human chain at Regional Office Food Corporation of India, Bahu Plaza, Jammu. It observed a gathering of around 100 people encouraging men to not suffer in silence and get tested for early detection. It is a social initiative, which promises to provide people with authentic information about their disease and the importance of early detection.
Participants from AOI and FCI Retired Welfare Association, Jammu came out in large number, wearing their specially designed T-shirts and carrying placards printed with the message supporting the initiative. Those present on the occasion were HS Dhaliwal (GM FCI), Lokanandham (DGM FCI), Ashish Mittal (DGM FCI), Rajinder Gupta (Chairman), Kanchan Singh (gen. secretary), VK Tandon (advisor) also graced the occasion.
The event observed participants associated with AOI giving away leaflets, briefly describing the initiative and the call for action. The initiative was also joined by eminent Oncologist, namely Jagmohan Singh (Consultant Radiation Oncology, AOI Jammu), extending their support in the interest of the cause and delivered a awareness lecture on Prostate Cancer. He also said that AOI Jammu is empanelled under Ayushman Bharat Scheme and is doing free of cost treatment regularly under this scheme in AOI Jammu.
The campaign was further released in 10+ states in the form of outdoor and other in-house advertising. AOI encourages men for early testing for a quicker diagnosis.
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