Excelsior Correspondent
JAMMU, Dec 10: BMW Motorrad made a roaring debut at the fifth edition of India Bike Week in Goa. BMW Motorrad also elevated the excitement by launching two iconic motorcycles in India – the new BMW K 1600 B and the new BMW R nineT Racer.
True to its motto – ‘Make Life a Ride’, the pavilion attracted scores of motorcycle enthusiasts and seasoned bikers to the world of BMW Motorrad.
Vikram Pawah, president, BMW Group India, said, “At BMW Motorrad, we have been crafting not only masterpieces of engineering, but experiences that are above and beyond the ordinary. We are thrilled to bring BMW Motorrad to India Bike Week, presenting our fans the very essence of our brand motto ‘Make Life a Ride’. We are overwhelmed with the response from bikers who have travelled from all across India and look forward to see them embark on a journey of their lifetime with the ‘Ultimate Riding Machine’.”
Dimitris Raptis, Head of Region Asia, China, Pacific, South Africa, BMW Motorrad said, “BMW Motorrad is one of the world’s most tradition-steeped and successful motorcycle brands. The motorcycle division is firmly anchored in the company’s heritage and continues to make a contribution to its future success. BMW Motorrad has already become the most anticipated and exhilarating brand to enter India”.
BMW Motorrad customers from across the country participated in India Bike Week 2017. On the first day, the group rode out together on an exclusive ‘BMW Motorrad Ride-in’. Riding from Candolim to Vagator, the cavalcade created excitement through the city, marking the official opening of the BMW Motorrad Pavilion.
The winners of the first BMW Motorrad International GS Trophy qualifier held in India were also present at the event and were felicitated for their achievements. Sanket Shanbhag from Satara, Suprej Venkat from Coimbatore and Winston Lee from Mumbai will go on to enter the BMW Motorrad International GS Trophy Finals in Mongolia in 2018.
The new BMW K 1600 B or the ‘Bagger’ is the motorcycle for those who enjoy the journey more than the destination. With extraordinary running smoothness and impressive power development, it makes every ride comfortable no matter how long it is.
BMW R nineT Racer, crouched behind the striking half fairing, both hands tight on the low-slung handlebar grips, gives the unmistakable riding pleasure of a typical but powerful boxer.
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