Excelsior Correspondent
SRINAGAR, May 26: Record turnout in the just concluded Lok Sabha elections in J&K was fuelled by creative SVEEP campaigns.
These campaigns ranged from using helicopter services to reach the last corner of J&K to organising Rangoli competition with theme of vote for sure, from organising rafting events among the youth of Doda, Kishtwar, Anantnag and Reasi to playing election songs door-to-door by Srinagar Municipal Corporation and Jammu Municipal Corporation in vehicles by Safaiwalas, from roping in all social media handles of all major departments to utilising services of J&K Bank for displaying the election creative throughout the country.
Apart from this, these activities also included distributing voter information slips door to door, utilising the nomadic Gujjar, Bakerwal and Pahari tribes in spreading door-to-door awareness campaigns and involving people living near the Line of Control to participate in SVEEP activities with full zeal and enthusiasm.
There was a wide range of activities planned and executed for the awareness and sensitisation of the voters of Jammu and Kashmir and these included the extensive use of traditional media like FM, print and electronic media, Nukkad Nataks were organised in various parts of J&K.
Further, on the field, the Office of the Chief Electoral Officer (CEO), Jammu and Kashmir, organised adventure sports events, symposiums, flag marches and numerous other events to propagate the message of voting all across the length and breadth of J&K.
The CEO’s office reached the first polling station Seemari in the country to conduct different activities.
A Youth Parliament was conducted in Baramulla, Shopian, Srinagar, Kishtwar, Samba, Doda, Kathua, Reasi and Kupwara.
The conduct of extensive voter awareness activities in an open atmosphere at various tourist destinations is significant as it was an indication towards the complete establishment of a peaceful environment in J&K.
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