Dorjay asks JAKFED to compete with private sector, provide quality goods

Excelsior Correspondent
JAMMU, Nov 17: Minister for Cooperatives and Ladakh Affairs Chering Dorjay today asked Jammu and Kashmir Cooperative Supply and Marketing Federation Limited (JAKFED) to improve and modernize their services to compete with its counterparts in the private sector.
The Minister was speaking at a function organized by the JAKFED as part of the celebrations of 63rd All India Cooperative Week 2016 here today.
Addressing JAKFED employees and members of cooperative societies working with it, the Minister stressed on quality improvement of goods and services being provided through the cooperative body. He asked the organization to expand its reach to the remotest areas to benefit maximum number of rural populace.   He also stressed on achieving profit targets by all wings of the organization.
Minister of State for Forest, Animal & Sheep Husbandry, Cooperatives and Fisheries Mir Zahoor Ahmad, Registrar, Cooperative Societies Bashir Ahmad Bhat, Managing Director, JAKFED Bilal Ahmad Bhat, Addl. Registrar, Cooperative Societies, J&K Anjana Tickoo, Chairman J&K Cooperative Union Rajesh Sharma and other functionaries of the Corporation were present in the meeting.
The Minister called for meeting the targets fixed for the current year in full.  He also appreciated   JAKFED for providing cement to the Ladakh area and stressed upon it to make further efforts to provide other commodities to the people of the State.
The Minister reiterated the commitment of the Government to resolve and address the issues of the cooperative societies. He also apprised them about the keen interest expressed by Chief Minister for reviving and promoting the Cooperative Movement during a recent meeting held in this regard.
Addressing the gathering, Minister of State for Cooperative Mir Zahoor emphasized the need for launching mass awareness campaign to educate general masses about the functioning of JAKFED. He said JAKFED can play an important role in economic development of the State but there is a need to aware masses about its importance.
Earlier, Managing Director, JAKFED gave a resume of achievements during the last three years.