MAPUSA, Goa, Sept 3: Godrej Appliances, India’s leading player in the home appliances segment, is strengthening its presence in Goa with the launch of its first exclusive brand outlet (EBO) here collaboration with its channel partner Punnyaee Refrigeration and Air Conditioner. With this launch, the brand will have two EBOs in the state.
Speaking on the occasion, V Venkatraman, Zonal Business Head, Godrej Appliances, said, “We have always endeavoured to be as close to our customers as possible. We believe our Exclusive Brand Outlets will give even greater value to our loyal customers. With our own exclusive showroom, we have the opportunity to showcase our entire range of best-in-class appliances at a single location. Mapusa is an important market for us and we look forward to delighting our customers and persevere to give them the best shopping experience always.”
Nitin Desai, owner of Punnyaee Refrigeration and Air Conditioner, said, “We are extremely delighted to have partnered with Godrej Appliances, which is a highly respected and trusted brand. We will have various attractive offers to benefit our customers. We are sure that our outlet will prove to be a great destination for the discerning customers of Mapusa through its unique offerings from Godrej Appliances.”
Towards strengthening the supply chain and with a view to create next level experience for customers in Mapusamarket, Godrej Appliances has launched its exclusive brand outlet spread over 1000sqft. The EBO is strategically located in Carrasco Residency, Karraswada, in Mapusa Goa.
The EBOs solidify Godrej Appliances’ already extensive network across the country and fulfills the premium product requirement of its customers even in the Tier II and Tier III cities.
With an earnest endeavour to offer a pleasant experience to its customers, the EBO will display the entire range of Godrej appliances including refrigerators, washing machines, air- conditioners, chest freezers and microwave ovens.
(UNI)