Excelsior Correspondent
![Officials of HMIL during launch of i20 Active.](http://www.dailyexcelsior.com/wp-content/uploads/2015/03/page10-64.jpg)
JAMMU, Mar 18: Hyundai Motor India (HMIL) launched the new i20 Active, a sports-styled version of its premium hatchback i20, priced starting Rs 6.38 lakh (ex-showroom Delhi).
Petrol variants of the car are priced between Rs 6.38-7.09 lakh, while diesel versions are in the range of Rs 7.63-8.89 lakh.
“The i20 Active will be a trend setter model reflecting Hyundai’s modern premium brand direction and will propel Hyundai’s growth in India”, Hyundai Motor India MD & CEO, BS SEO told reporters in the national capital.
The i20 Active will compete with the likes of Toyota Etios Cross, Volkswagen Cross Polo and Fiat Aventura, which are priced in range of Rs 6.23 lakh and Rs 8.5 lakh, respectively.
He added that Hyundai, which is eyeing a sales milestone of 5 lakh units in domestic car market, is gearing up for a full play in the fast emerging sports utility vehicle segment to add volumes.
“The i20 Active boasts a higher ground clearance, more rugged bodywork and retuned 1.2-litre petrol and the 1.4-litre diesel engines. It gets mildly spruced up interiors as well, but the equipment list remains largely similar to the Elite i20. Hyundai has also introduced new colour options with the i20 Active viz. brown, black and grey”, he stated.
He further disclosed that with i20 Active, the company plans to address lower-end customers, who are looking for a sporty and stylish vehicle.