Excelsior Correspondent
JAMMU, Aug 22: Honda Siel Cars India (HSCI) flagged off the 3rd edition of the ‘Drive to Discover’ rally with Honda Brio from Hill View Honda, the Honda dealership in Jammu in the presence of Sanjay Shan, COO, Hill View Honda.
The third edition of the ‘Drive to Discover’ is a rally conceptualized and organised by HSCI with participation from 16 journalists of leading automobile portals and magazines. Each leg of the rally will be represented by two different publications.
During the rally the drivers will drive the Honda Brio throughout the length of the country from Jammu in North India all the way down South to Trivandrum covering a distance of more than 4800 kilometer spread over multiple legs.
Commenting on the initiative by the company, senior vice-president, Sales and Marketing, HSCI, Janeshwar Sen said, “We are excited about the ‘Drive to Discover’ rally, which is a great way to discover the incredible diversity that India offers. Honda Brio is an ideal choice for this as it is a true reflection of Honda’s DNA combining futuristic design, spacious comfortable interiors, peppy performance and safety”.
“I am sure that the drivers would discover many facets of the country and also of the Honda Brio throughout this drive. The drive will be a blend of adventure, thrill and excitement as the participants will experience India and its glory and colours from the lush countryside to its vibrant cities”, he said.
He also maintained that during the drive the participants will traverse through high altitude mountainous terrains, barren stretches of deserts, beaches, flat highways, congested city roads and the interiors of India, adding the drive will showcase the durability and reliability of Honda Brio through these diverse terrains.
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