Jeep India ropes in Hrithik Roshan as its brand ambassador

Excelsior Correspondent

JAMMU, July 15: Jeep India recently roped in Bollywood actor Hrithik Roshan into its fold as its brand ambassador and customer.
Known for his adventurous spirit, Hrithik expressed his excitement by sharing a video on his Instagram handle, highlighting his enthusiasm for the new Jeep Wrangler.
The campaign shows that Jeep is not just a vehicle but a symbol of unmatched performance and prestige.
With it’s tagline, “The One & Only,” Jeep takes a very subtle but confident stand, confidently stating that the Jeep Wrangler has reached a standard that is difficult to match.
This campaign isn’t just about an SUV, it’s about celebrating the drive to stay on top.
Jeep’s message is clear, it’s not enough to reach the top, you have to keep working to stay there.
As Jeep continues to lead the way, this campaign reminds us why the Jeep Wrangler remains the best in its class and why its competitors are left trailing behind.’
The new face lifted Jeep Wrangler boasts an updated front fascia that includes the iconic seven-slot grille, which now comes with aggressive black surrounds.
Apart from this, the SUV continues to retain its classic circular LED headlights. It also gets cornering gorilla glass and an updated bumper and fog light setup. As for the side profile of the Wrangler, it features new 17 and 18-inch alloy wheels.