Excelsior Correspondent
SURAT, Sept 9: Department of Tourism Jammu and Kashmir is participating in 3-day Travel Trade Fair which began here today to tap high-end tourists.
The fair was inaugurated by the Gujarat Chief Minister who later visited the J&K stall. Officers of the Tourism Department are representing the J&K along with the travel agents from the State especially Ladakh.
TTF Travel & Tourism Fair in Surat is India’s leading exhibition for the travel and tourism industry. It provides an annual opportunity for organisations from India and abroad to showcase their products and services. Visitors can interact with tour-operators, travel agents, hoteliers and airlines to gather information and make national and international travel plans.
TTF & OTM present an unparalleled marketing opportunity for exhibitors to connect directly with the largest gathering of prospective travellers and members of the travel industry.
With thousands of the visitors participating in the fair, J&K is making every effort to promote State’s tourism potential especially golf and MICE tourism.
The J&K’s Tourism Department has kept good and comprehensive publicity material available at it stall in the exhibition which showcases all the tourism products especially off-beat destinations besides golf circuit.
Special brochures were also available on the different trekking routes in the J&K especially in Kashmir and Ladakh.
The travel agents from Ladakh also showcased tourism potential of the region.
Many visitors turned up at the J&K stall and made their wish to visit Kashmir which, they said, is their dream destination.
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