LG seeks support for building peaceful, prosperous J&K

Pak sponsored terrorism shattered dreams, aspirations

Fayaz Bukhari

SRINAGAR, July 7: Lieutenant Governor Manoj Sinha today called upon the people to support the Government in its efforts to build a peaceful and prosperous Jammu Kashmir.

Follow the Daily Excelsior channel on WhatsApp  

He said that during the 1980s, terrorism sponsored by the neighbouring country shattered the dreams and aspirations of the people of Jammu and Kashmir.

CLICK HERE TO WATCH VIDEO
“The culture of cinema halls vanished, and film shooting ended, leaving thousands of individuals associated with the industry unemployed. Beyond the economic impact, the cultural fabric was torn, and emerging local talent was forced to leave their homeland,” he said.
Sinha said that over the past 3-4 years, efforts have been made to revive this industry. “Discussions were held with various filmmakers and stakeholders, culminating in the launch of the Jammu and Kashmir Film Policy,” he said.
On the special bond Jammu Kashmir shares with the majestic world of cinema, the LG said the films and theatre have always played a key role in socio-economic transformation.
He also highlighted the efforts of the UT Administration to revive the film ecosystem in J&K.
“The filmmakers are returning to the Valley. The rich culture, breathtaking landscapes, world class facilities and augmented film-related infrastructure have positioned Jammu Kashmir as the most favourite film shooting destination,” he said.
The LG said that J&K Film Policy has created a vibrant film ecosystem in the UT and administrative assistance to ease film making in Jammu Kashmir by setting up Single Window Cell to grant permission for shooting films, preferably within 2 to 4 weeks.
Sinha said the revival of film shooting and return of cinema halls have created entrepreneurial opportunities for the talented youth of Jammu Kashmir. “We are hopeful of attracting investment in Jammu Kashmir through the film industry to generate greater job creation and it will also play a major role in promoting tourism, he added.
The LG said all this while speaking on the book release of “The Swinging 70s: The Stars, Style and Substance in Hindi Cinema” edited by Nirupama Kotru and Shantanu Ray Chaudhuri, in Srinagar, today.
The LG congratulated the editors and publisher, Om Books for bringing out the excellent book.
“Cinema is not just about entertainment and business. It is a powerful tool for social change. Through path-breaking commercial films and famous works of parallel cinema, our filmmakers have tried to strike a balance between entertainment and social responsibility. It reflects cultural ethos and have always played an important role in nation-building,” he said.
Sinha said the book will act as a gateway for the readers to revisit the 70s era of Hindi Cinema.
“The Swinging 70s” brings together a collection of essays that celebrate the myriad dimensions of the era of 70’s- the fashion, the music, the different genres of films, the iconic stars and the unheard stories of behind the scenes.
Atal Dulloo, Chief Secretary; RR Swain DGP; Shaleen Kabra, Additional Chief Secretary, Jal Shakti Department; Suresh Kumar Gupta, Principal Secretary Culture Department; senior officials, editors and publishers of the Book, eminent literary personalities, and a large gathering of Art and film lovers were present on the occasion.