Excelsior Correspondent
JAMMU, Aug 25: Atma Nirbhar Agents New Business Digital Application, the Digital Paperless Solution for New Business processes in LIC has now been provided a new dimension with the launch of ‘ANANDA Mobile App’.
The inauguration of the Mobile App was conducted by MR Kumar, Chairperson, LIC of India through video conferencing, in the presence of the Managing Directors- Mukesh Kumar Gupta, Raj Kumar, Siddhartha Mohanty, Ms Mini Ipe and other senior officials of the Corporation. Built on paperless KYC process using Aadhaar based e-authentication of the Life Proposed, the Digital application is a tool for the on boarding process to get the Life Insurance policy through a Paperless module with the help of the agent/intermediary.
The ‘App’ has all the distinctive features of the Digital application and promises to provide an easy access to the field force in their quest to reach out prospective customers through the latest technological means.
With the Mobile App in place, it is expected that the usage level of ANANDA among the agents / intermediaries will go up and thereby propel the New Business fortunes to bigger heights.
The event was marked with the release of an e-training video for the agents, depicting the salient features of the Mobile App and the process from introduction to completion of a Life Insurance policy.
The launch had generated tremendous enthusiasm among the Marketing officials and Intermediaries of LIC of India.
The LIC Chairperson said that the launch of Ananda Mobile App is a big day for LIC as the organization has made a huge leap and today’s launch is the result of a two-way process, wherein, the high level of usage of the Ananda module has resulted into the development of the Mobile App.
He called upon all the agents and intermediaries to embrace, accept, try this App and get the experience to get into the fast lane by using the Mobile App.
The Chairperson appreciated the teams of IT & New Business departments for developing this App.
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