Excelsior Correspondent
JAMMU, July 8: The event titled ‘Meet and Greet J&K’ was organised for the bloggers from Instagram, Youtube, Facebook and other social media mediums who are already doing very well in the categories of food, travel, social causes, environment, tourism and entertainment.
The event was organised by Danish Bhardwaj, while the concept was designed by Dinkar Kallotra.
The main focus of the programme was to highlight fastest growing industry of social media, and to link the bloggers with the brands to enhance their reach in J&K and to keep J&K abreast with other cities of India.
On the occasion, Surya Bhanu Pratap Singh, renowned Wushu players, who has brought laurels to Jammu and Kashmir in national and international level was the special guest, who shared his views.
“Blogger events offer brands an opportunity to activate creatively, influencer networks. Bloggers also love face time with the hosting brand they are interested in meeting the people behind the brand, they want to hear the brand story and find where their place in sharing it lies”, Organizer Danish Bhardwaj said.
“It’s a great opportunity for any brand to spread the message about their products/brand through this fastest medium for reaching out to the people. When bloggers/ vloggers attend the event they start sharing their experiences and product details with the help of their social media handles, thus a great opportunity for the brands to reach the masses and most importantly to reach the target audience of the brand since bloggers from the categories like Travel, Food, Auto, Fashion and Lifestyle, Fitness, Luxury, MUA, Content Creators, Tik-Tok stars and Entertainment would be there”, Bhardwaj stated.
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