Excelsior Correspondent
JAMMU, Nov 18: For the first-time a museum exhibition of American Pop Art is going to be started in India. The exhibition will open at the Art House – Nita Mukesh Ambani Cultural Centre’s dedicated visual art space on December 1, 2023.
The exhibition will include seminal American Pop Art pieces from the 1960s onwards and is curated by Lawrence Van Hagen and the aim of exhibition is to take audiences on an art- filled historical journey through the golden years of the Pop Art.
Speaking on the occasion, Isha Ambani said “This vivid, colorful, and imaginative exhibit fulfills the Cultural Centre’s promise of bringing the best of international art experiences to India. The showcase is special not only because it traces the incredible legacy of Pop Art, but because it has an unmistakable sense of fun about it. I’m especially excited to see it strike a chord with younger audiences and foster a culture of creativity with inspirations that go beyond time and space.”
Pop Art was a genre that flourished in America during the late 1950s, responding to rapid transformations of media and commercialism, the increasing rise in popular culture and ever-shifting consumer habits.
The Pop Art movement aimed to blur the boundaries between ‘high’ art and ‘low’ culture. The concept that there is no hierarchy of culture, and that art may borrow from any source was one of the most influential characteristics of the movement, and it led artists like Andy Warhol and Roy Lichenstein to transform canned goods and comic books into powerful works of art.
Since its inception, Pop Art has gone on to become one of the most recognisable and influential styles of modern art around the world.
The exhibition will present works by twelve of the biggest names in American Pop Art, including Roy Lichtenstein, Andy Warhol, and Robert Rauschenberg to name a few.
The full list of artists presented are Andy Warhol, Claes Oldenburg, Coosje van Bruggen, Ed Ruscha, Elaine Sturtevant, James Rosenquist, Jim Dine, Keith Haring, Roy Lichtenstein, Robert Rauschenberg, Robert Indiana and Tom Wesselmann.
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