Sir,
This has reference to the news item ‘Will make Kashmiri saffron a globally popular brand: Modi’ DE Dec 28,2020.
The Central Government deserves all appreciation for paying attention to Kashmiri saffron, by giving it world market through GI Tag. It will definitely give a new lease of life to saffron growers in Kashmir who had been witnessing declined business in this sector. So far so good. However, attention of the Government is also drawn to Kishtwar saffron which is also known for its quality but not doing much business as it has not received the same attention as does the Kashmir saffron. A good number of people are involved in Kishtwar saffron in Jammu region. The people here claim that if Kishtwar saffron is promoted on a large scale, it would definitely find a respectable place in world market.
The Governments both State and Central are therefore requested to make all efforts to promote this brand of saffron as well. If that is done, it will boost the economy of people living in this part of the Union Territory.
Sanjay Parihar
Kishtwar
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