Excelsior Correspondent
MUMBAI, Jan 23: Continuing with its promotional campaign, J&K Tourism Department participated in 3-day Outbound Travel Mart (OTM) in Mumbai, which began here on Wednesday.
Over 100 travel agents, hoteliers and houseboat owners from Jammu, Kashmir and Ladakh regions of the State participated.
The department provided free space to the travel companies, hoteliers and houseboat owners who conducted meetings with their clients.
Many other travel companies and hoteliers had also set up their own separate stalls to promote their companies and the State’s tourism products.
Director Tourism Kashmir, Nisar Ahmad Wani, Deputy Director Tourism Publicity, Riyaz Ahmad Shah and Joint Director Tourism Jammu, Showkat Mahmood participated in the show and interacted with the representative of the tourism boards from different states and countries.
OTM is one of the biggest travel shows in Asia providing platform for travel agents, tour operators, hoteliers, destination management companies, tourism boards to sell their products and network to their potential clients from across the country.
Over 20000 visitors, including domestic and international sellers and buyers, State tourism officials, heads of international tourism boards, hoteliers, and aviation experts showcased their products and services to the global trade community.
Tourism Department also screened short films on different destinations and on various themes for the visitors who were mesmerized to see the State’s stunning beauty and diverse tourism products.
A large number of visitors turned up at J&K pavilion to inquire about the State’s tourism products, new destinations and infrastructure development.
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