Excelsior Correspondent
JAMMU, Sept 4: Tanishq, India’s largest and most preferred jewellery brand, got their elite customers of J&K on an experiential tour to the manufacturing unit in Hosur, Tamil Nadu.
In the tour, 16 Tanishq customers from Jammu as well as Srinagar took part to experience the entire jewellery making process and the best practices at the Tanishq place.
Speaking on the occasion, Sujad Sood, Area Business Manager, Punjab and J&K said “Tanishq has been synonymous with superior craftsmanship, exclusive designs and guaranteed product quality”.
“Having established ourselves as a desired brand loved for its quality and range, we wanted our customers to understand how Tanishq jewellery is created”, he added.
“I am sure this visit to the manufacturing unit would have helped them gain an insight into the operations in our manufacturing facilities and a sneak peek to the process of jewellery making that they love to adorn”, he added.
Speaking in detail about the manufacturing unit, Neha said that employment of a large number of physically challenged persons was really impressive. The business ethics of Tanishq are quite commendable, which have resulted in high trust factor for the customers.
Brij Padha, participant of the tour and Tanishq customer said that it was amazing to see so much gold for the first time through this visit.
As a jewellery customer I understand the entire jewellery manufacturing process and safety standard followed at the manufacturing unit”, Padha added.
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