Excelsior Correspondent
JAMMU, Apr 11: Tata Motors today launched its cool new hatchback “Tiago” with cutting edge design, technology and driving dynamics to create new segment benchmarks in the industry.
Tata Tiago was unveiled by Shyam Viswanath, State Head and Anil Singh Jasrotia, TSM in presence of Bhagwan Das, Executive Director, Rohit Gandotra, CEO from Fairdeal Motors at a starting price of Rs 3.32 lakh, ex-showroom, Jammu, for the Revotron1.2L (petrol) variant and Rs 4.07 lakh, ex-showroom, Jammu, for the Revotorq 1.05L (diesel) variant.
TATA Motors witnessed another milestone, when their Dealership- Fairdeal Motors and Workshop Private Limited delivered 31 vehicles on the launch day of their new vehicle Tata Tiago in Jammu and Kashmir.
Tata Motors also launched Tata Motors Service Connect, a new customer application for Tiago customers to make the post-purchase experience easy and stay connected with them at all times for a hassle-free service experience.
Besides providing free pick-up and drop service, Tata Motors Service will also offer loaner cars for repair services if it requires the car to be at workshop overnight.
Speaking at the launch, Shyam Viswanath, State Head, Tata Motors, said, “Tiago’s class leading features with advanced driving dynamics and outstanding fuel efficiency offers a great value for a contemporary young car”.
According to Anil Jasrotia, TSM, Tata Motors, “Tiago represents the next big leap in our transformation journey. We are confident that Tiago’s strong and distinct character will make it stand out in this highly popular but immensely competitive segment”.
Tiago comes with a confident, agile stance and bold, sculpted body with sharp lines, with signature hexagon grill and new multi-faceted Tata emblem as well as inviting interiors. TIAGO comes with class leading fuel efficiency of 23.84 km/l on Revotron 1.2L petrol and 27.28 km/l on Revotorq 1.05L diesel (as per Automotive Research Association of India certification), under test conditions.
The Multi-drive mode–City and Eco are supported by an advanced Engine Management System (EMS). Tiago’s many safety features include dual front airbags, advance 9th generation ABS with EBD and corner stability control, rear parking sensors with display on infotainment screen and energy absorbing body structure for superior safety.
Available in 5 dynamic variants–XB, XE, XM, XT and XZ with optional variants in XE, XM and XT, Tiago comes in six exciting colour options–Striker Blue, Berry Red, Sunburst Orange, Espresso Brown, Pearlescent White and Platinum Silver.
Tiago is also equipped with an infotainment system designed exclusively by HARMAN. The car comes with new segment-first applications like the Turn-by-Turn Navi app and the Juke-Car app.
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