Black Friday is one of the biggest days of the year for commerce, and it always leads to a massive surge in sales figures. In 2022, customers spent $9.12 billion on Black Friday deals, up from $8.92 billion in 2021. That suggests that 2023 could be even bigger. This post-Thanksgiving and pre-Christmas shopping event is packed with extreme discounts, and there are loads to find in the entertainment industry. Indeed, some of these savings start to kick in even before the big day itself.
Early Digital Entertainment Bargains
In the fiercely competitive world of online entertainment, there are deals throughout the year that tend to heat up even more in the lead-up to Black Friday and Cyber Monday. The iGaming sector is one of the best places to find special offers, with sites like 888casino offering a 100 percent deposit match up to $1000 when players first join. The site has various other deals that change monthly, including Black Friday offers. It’s wise for players to keep an eye on sites like this and see what they have in store for the pre-holiday period.
There are numerous bargains around for television and film lovers as well, with some current deals on the Amazon Fire Stick. The popular television plug-in device is currently available at a 40 percent discount, with Techradar listing some of the top choices. The Amazon offering is one of the most popular options on the market thanks to its integration of Alexa through the voice remote. It’s expected that there could be even greater discounts on the product as Black Friday draws closer. Indeed, Amazon has already announced that there will be 50 percent discounts on TVs and iPads.
It’s a good idea to research streaming service bargains in the weeks leading up to Black Friday too. Peacock is aiming to boost its subscriber numbers and catch up to rivals like Netflix and Disney+. It’s currently offering a promo code bonus that gives users the chance to sign up for the Premium Plan for a mere $1.99 per month, down from $5.99. HBO Max is another great television provider that’s hoping to win over more customers before the end of the year. It has released various promo codes, including a $30 off offer. The service is home to a variety of incredible shows including House of the Dragon and The Last of Us, meaning that it is well worth the discounted price. According to Hypebeast, those shows are the two current top offerings for HBO.
Black Friday Hype Intensifies Every Year
Black Friday is known around the world now, but it only started to gain widespread recognition in the 1980s. The name originated from the fact that after the chaos of the holiday shopping period, retailers would register profits. These would be recorded in black ink to represent positive amounts on bank statements. Black Friday has since become a commercial holiday in itself, similar to the likes of Halloween and Valentine’s Day. It gives merchants a chance to attract customers with great deals. These people could then potentially go on to become repeat customers with a company or service.
As awareness of Black Friday has risen, retailers have taken advantage of the increasing hype. Now, many businesses will extend their sales beyond a single day and keep their offers and promotions going for weeks in the run-up to Christmas. There are various strategies for advertising Black Friday deals, such as generating a sense of anticipation around the first day of the event. Many brands will create a sense of urgency around their deals, though, which is why there’s a lot of action in the first few days of Black Friday. For example, there might be a deal on half-price televisions until stocks run out.
The online shopping revolution has had a massive impact on the spread of Black Friday as well, with eCommerce sites allowing people to enjoy deals from the comfort of their own homes. This has changed the landscape slightly, as it has reduced some of the chaos found in physical locations. Internet-based retailers can also use modern methods such as social media marketing to promote their offers to a wider number of people and raise awareness. Live streaming has had a major impact too, with Black Friday events getting broadcast on platforms like Facebook and Instagram. This creates a FOMO effect and encourages more people to get involved with the Black Friday craziness.
Shoppers Need to Follow Black Friday News Closely
With Black Friday now a global event that spans a wide array of industries and countries, it’s always a good idea for consumers to keep an eye on news about the event. As noted previously on Dailyexcelsior.com, growing markets like India have invested heavily in preparations for the biggest discount day of the year. In 2021, more than 7000 exporters from the country were shipping Indian-made products.
It’s wise not to wait until the last minute to plan what you’re going to be spending on during the Black Friday sales. The shrewdest consumers will know exactly which sales they’re going to hit, and in what order. If a brand is offering a promotion while stocks last, for instance, it would make sense to try to purchase from there first. A lot of people use Black Friday as an opportunity to get all the Christmas shopping done, so it’s helpful to have a list of who to buy for and what they might want. By following different brands on social media, it’s easy to know where the best promotions are so you can get a head start on Black Friday planning.
Black Friday is right around the corner, and it could be the biggest one ever. Anyone who plans carefully and knows what they want can take advantage of some seriously great offers at this time of year. Don’t forget about Cyber Monday as well – the best day on the calendar for digital offers.
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